Happy New Year!  With 2021 in our rearview mirror, we can now begin to focus on our strategies and plans for 2022.  Though last year still felt like

Whether you're new to the field or just looking for some clarification, you may find yourself asking, "What exactly is programmatic?"  In its simplest

Programmatic advertising is becoming more powerful with each passing year.  And the pandemic has not hurt it.  In fact, maybe it has helped

By now, everyone in the digital advertising industry has heard the news: Cookies are crumbling.   In January, Google announced that is would remov