Tag: socialmedia

SMB Media Consulting

A Closer Look at X (formerly Twitter): The Changes & The New Alternatives

The story of Elon's Twitter takeover has been full of twists and turns. Is the rebrand to X helping or hurting the social media platform? And where else can you turn if it's not for you?

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SMB Media Consulting

Who’s Next?

Twitter's jump into programmatic advertising may lead other social media platforms to follow suit. Who will be next? Find out who Eddie Wilders believes to be the strongest candidates.

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SMB Media Consulting

Twitter’s Programmatic Advertising: A Match Made in Digital Heaven

Will Twitter's relationship with programmatic advertising last? See what Eddie Wilders has to say about it in the second part of a series on Twitter's new venture.

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SMB Media Consulting

The Dawn of Programmatic Advertising on Twitter

In a bold move to regain some of Twitter's losses, Elon Musk plans to embrace programmatic advertising. In the first of a three-part series, Eddie Wilders fills us in on the social media giant's first foray into programmatic.

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