Podcasts

Thought-provoking conversations
with industry leaders

SMB Media Consulting

Episode 22 Eddie Geller, SKOR

It was a pleasure to welcome seasoned entrepreneur Eddie Geller back to The Digital Marketeer! In his role as Founder and CEO of SKOR, listen to Eddie speak about this new business venture, why he feels it is important, and what value it can bring to any organization. SKOR acts as a company’s “Chief Performance Officer,” evaluating teams in key areas and unlocking potential.

About SKOR: With over 25 years of experience in successfully driving team performance, SKOR empowers your company’s success. From transforming company culture to aligning goals and boosting overall performance, SKOR delivers concrete outcomes, including increased productivity, elevated employee morale, and improved profitability. 

Learn more at getskor.com

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SMB Media Consulting

Episode 21 Rob May & Deirdre McGlashan, BrandGuard

Join us as we welcome two amazing guests from BrandGuard, a leading AI platform. Rob May, Founder and CEO, and Deirdre McGlashan, Chief Marketing Officer, tell Stefanie about BrandGuard’s cutting-edge technology and the incredible benefits it provides to brands. As Rob says, “We are the best company in the world at teaching machines to understand brands and branding.”

About BrandGuard: BrandGuard is the world’s #1 AI-powered brand governance platform. They teach machines to understand brands better than anyone else in the world. With a skilled team, advanced tech, and strong ties to top brands, this leading platform accelerates approvals, monitors AI-generated brand assets, and ensures consistency at every customer touchpoint.

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SMB Media Consulting

Episode 20 Michelle Aronson & Timothy Nelson, HR & PR Executives

Second-time guest Michelle Aronson is back with former colleague and friend Tim Nelson to speak about their never-dull lives as HR & PR executives. Michelle is an HR/Culture/Leadership professional and Tim is a Public Relations and Communications professional. Join us for a fun and humorous conversation as Michelle and Tim dish out the good, the bad and the ugly, ending with a shocking real-life HR confessional!

About Michelle Aronson: Michelle is a People Experience Officer with a passion for building high performance cultures to achieve business goals. Driven by innovation (and powered by humor + diet coke) her teams deliver data-driven and creative solutions to build effective people strategies that engage, develop and retain the best talent. An HR executive, graduate school professor and executive coach who blends evidence-based research, brain-based learning, and fun to improve the workplace. Michelle is the Owner & Principal of Physics at Work.  She also has her own podcast, True Stories at Work.

About Timothy Nelson: Tim is an experienced public relations and marketing communications professional working primarily in the healthcare industry. He’s a highly creative innovator adept in all areas of communication, honing excellent strategic planning, writing and presentation skills. Experienced in media relations, event planning, written and electronic communications, reputation management and communication planning, he’s a proven team leader and problem-solver. Throughout his career, Tim has managed many crises, small and large. His ability to manage these real and potential crises has earned the respect of his leaders and co-workers.



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SMB Media Consulting

Episode 19 Laura Mignott, VMLY&R Commerce

Marketing dynamo Laura Mignott is the Global Chief Experiential Officer at VMLY&R Commerce, where she brings her years of expertise to designing next generation, immersive experiences at the intersection of culture, creativity and commerce. During this conversation with Stefanie, Laura discusses the challenges and successes in her current role, how the pandemic shaped the current landscape, as well as her time as an entrepreneur and what it takes to build a winning business.

About Laura Mignott: Previous to her role at VMLY&R Commerce, Laura was the founder of award-winning specialty experiential marketing firm, DFlash. Since 2011, Laura served as CEO driving the agency’s growth agenda and leading clients such as Netflix, Amazon Goodreads, Samsung, and more, through the industry’s evolution.

Laura is an award-winning storyteller and influential voice in the industry known for her knack for bringing talented people together. “The Oprah that you know,” as Laura has been called, serves as host/creator of the acclaimed Reset Podcast and teacher on her “One Degree of Connection” professional development course. She has been named 2021 AdClub Rockstar award winner and 2020 WiM Storyteller of the Year. Laura also sits on multiple boards and leadership committees, including the Project N95, Black Women Talk Tech, Fly Female Founders and more.



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