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The AI Revolution in Marketing: Transforming Roles and Creating New Opportunities
The marketing landscape is undergoing a seismic shift, driven by the rapid advancement of artificial intelligence (AI) technologies. This transformation is not
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Tips to Get Last Minute Shoppers in Your Store
It always happens so quickly, but here we are again, flying into the end of December. With mere days left in the holiday shopping season, what can
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Big News For Rubicon & Telaria!
Big news was announced yesterday in the ad tech world. Publicly traded companies Rubicon Project and Telaria announced an agreement to merge in a stock-f
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Black Friday/Cyber Week Recap
Just before the kick-off on Thanksgiving, we wrote about the big, bold predictions experts were making about this year’s holiday shopping season. We we
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Part 2: Why Should You Care About Direct Reader Revenue?
Part 2 In the first part of this series, “Why should you care about direct reader revenue?”, we looked at the current state of digital advertising
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3 Things to Know About the Holiday Shopping Season
Though we’ve yet to celebrate Thanksgiving, I think it’s fair to say that the holiday shopping season is already in full swing. Retailers were stocki
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