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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

Retailers Fear Scary Spending Forecasts This Halloween

Retailers are bracing for frightful sales figures this year, as Halloween becomes the latest tradition to be disrupted by COVID-19.

Will Amazon Prime Day Perform Better or Worse This Year?

The spending frenzy known as Amazon Prime Day will look a little different this year, but not necessarily in a bad way. Due to the unprecedented eve

Why Is Social Listening More Valuable Than Ever?

Less talking, more listening! We are at a point in time where the concept of social listening is becoming an invaluable tool for companies. I

Dating Apps Hit Sweet Spot During Covid

Dating and Covid. Those sound like two things that should definitely not go together. Yet, interestingly enough, dating apps are on the rise, even as soc

Digital Out-of-Home Set to Rise in 2021

Out-of-home advertising. Also known as OOH advertising, outdoor advertising, out-of-home media or outdoor media. It’s those roadside bi

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