Tag: stefaniebeach

SMB Media Consulting

Digital Outdoor Advertising: A Bright New Way to Shine

Digital outdoor advertising (DOOH) has taken the advertising world by storm. It's no longer just about static billboards; it's about dynamic, engaging visuals that captivate audiences on the go. But what exactly makes DOOH so special? Let's dive in!

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SMB Media Consulting

Digital Media Hiring: A Bright Spot in a Changing Landscape

The digital media industry has seen its fair share of ups and downs, but one thing remains constant: the need for talented individuals to drive innovation and growth. Let's dive into the current state of hiring in this dynamic field and explore what it means for job seekers and employers alike.

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SMB Media Consulting

Back to School: Dollars and Sense (and Social Media)

Back to school isn’t just about new pencils and first-day jitters – it's a massive economic engine! Let’s dive into the numbers and trends shaping this year’s back-to-school media spend.

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SMB Media Consulting

The Rise of Personalization: Shaping the Future of Digital Media

In today's rapidly evolving digital landscape, where content consumption is at an all-time high and user engagement is paramount, personalization has emerged as a game-changer. From tailored recommendations on streaming platforms to customized news feeds on social media, personalization is transforming the way we interact with digital media. Let's delve into the trends and implications of personalization in the digital media industry.

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