Tag: digitaladvertising

SMB Media Consulting

Navigating the Festive Frenzy: Digital Marketing Between Thanksgiving and Christmas

What should marketers expect in the mad rush between Thanksgiving and Christmas? What strategies should be used and how will the season compare to last year?

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SMB Media Consulting

Data Responsibilities and You

Advertising isn't what it used to be. In a world that demands transparency from brands, find out why it is so important to have data security.

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SMB Media Consulting

Who Wins in a Fight: Shark or Barbie?

In July, Discovery's Shark Week and big-screen Barbie brought a resurgence to linear TV and cinema, respectively. Who was the fiercer competitor?

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SMB Media Consulting

Is a Billion Dollars a Lot?

Even though digital ad spend is still in the billions, it has slowed down in recent years. CTV is strong, but will something else come along to lure advertisers?

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