Tag: digitaladvertising

SMB Media Consulting

Work Hard, Laugh Harder: The Comedy of Work-Life Balance

Hello, fellow Earthlings of the corporate galaxy! I've stumbled upon a thought-provoking piece about Gen Z and Millennial workers. The topic du jour? Work-life balance. Now, I know what you're thinking – "Oh, not another preachy sermon about finding inner peace in a sea of spreadsheets!" Fear not, my friends, for we are about to embark on a journey through the cosmic comedy of work-life balance.

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SMB Media Consulting

Back to School: Dollars and Sense (and Social Media)

Back to school isn’t just about new pencils and first-day jitters – it's a massive economic engine! Let’s dive into the numbers and trends shaping this year’s back-to-school media spend.

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SMB Media Consulting

Decloaking the Matrix: How to Outsmart the Social Media Algorithms

We've all felt it: the eerie feeling that social media knows us better than we know ourselves. The endless scroll of perfectly tailored content, the uncanny suggestions that mirror our deepest desires, it's as if Big Tech lurks in the shadows, orchestrating our digital lives. But fear not, intrepid explorer of the internet! It's time to reclaim your agency and outsmart those pesky algorithms. Here's your guide to hacking the matrix and curating a social media experience that's truly yours.

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SMB Media Consulting

Zero-Party Data: The Treasure Trove You Didn’t Know You Had

In the Wild West of data collection, a new sheriff has emerged: zero-party data. Forget the dusty saloons of third-party cookies and the tumbleweed towns of inferred demographics. Zero-party data is gold mined directly from the richest source of all – your customers themselves.

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