Tag: digital media

Big News For Rubicon & Telaria! 

Big news was announced yesterday in the ad tech world.  Publicly traded companies Rubicon Project and Telaria announced an agreement to merge in a stock-f

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Black Friday/Cyber Week Recap

Just before the kick-off on Thanksgiving, we wrote about the big, bold predictions experts were making about this year’s holiday shopping season.  We we

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Part 2: Why Should You Care About Direct Reader Revenue? 

Part 2  In the first part of this series, “Why should you care about direct reader revenue?”, we looked at the current state of digital advertising

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3 Things to Know About the Holiday Shopping Season

Though we’ve yet to celebrate Thanksgiving, I think it’s fair to say that the holiday shopping season is already in full swing.  Retailers were stocki

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