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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

Control Over Personal Data

According to a study conducted by Mobile Ecosystem Forum of 6,500 smartphone users worldwide ages 16 and older, just 27% of respondents felt they had some cont

9 for ’19: Digital Marketing Trends for the New Year

We are well into December and 2018 will be gone in the blink of an eye. By now, many companies have their marketing strategies mapped out for the co

What You Need to Know About Marketing to Kids This Holiday Season

Here we are again, heading full-throttle into the holiday season. Though it may not be the most wonderful time of the year for your personal wallet,

Are you ready for the 2018 holiday season?

The 2018 holiday shopping season is upon us. Walk into any store and you will see decorations, deals, and holiday music already in full swing. It is said

First Party Data….Is it Really the “Best Stuff?”

It's no secret that 1st party data is the most valuable asset. I am sure we have all heard "data is king!” So why is it that so few actually utilize it? Firs

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