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TikTok’s Future: Beyond the Ban Headlines

The biggest topic in the industry today is the potential fate of TikTok. While some reports predict an imminent "disappearance" of the app, this scenario

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SMB Media Consulting

What Can We Learn From Last Year’s Holiday Shopping Season?  

With 2018’s holiday shopping season well in our rear-view mirror, it’s a good time to analyze how it all played out.  I’m sure many businesses

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Search in the Marketplace and How its Impact is Imperative for Digital Success 

Let’s face it. Google owns us (mostly), at least when it comes to the proverbial “search” for information. Currently, they are sitting at 92% of all sear

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Is that gold in them ’thar hills? 

Is that gold in them ’thar hills? Sadly this isn’t the opening to a celebrated Mark Twain novel but it is an honest and open commentary on blockchain and i

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A Growing Voice

Alexa. Siri. Cortana.  One or more of these names may be part of your daily vocabulary, depending on whether or not you are part of the ever-growing

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The Direct to Consumer Craze

The direct-to-consumer (DTC) model isn’t entirely new, but I feel like lately we’ve seen an increasing number of companies like Glossier, Casper, Dollar Sh

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