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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

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SMB Media Consulting

Turning the Programmatic Corner: Compensating Direct Sellers on Programmatic Deals

A major advertiser just booked a $100K homepage inventory takeover + $10K additional to run audience targeting across all of your brand-safe inventory. This is

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Podcast Advertising – Listen Up

“Lend me your ears!”   When the first podcasts debuted in 2005, who would have thought the format would grow into the juggernaut it is today?&

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Top Digital Retail Trends for 2019

Coming off of a hot holiday season, the retail sector is looking to keep sales strong over the course of the year.  Some common trends have emerged r

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SMB Media Consulting

TikTok Could Be in Hot Water for Violating Children’s Privacy

TikTok could be hit with a massive fine for violating children's privacy, as the UK gets tough with child safety online. Click below to learn more.

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What Can We Learn From Last Year’s Holiday Shopping Season?  

With 2018’s holiday shopping season well in our rear-view mirror, it’s a good time to analyze how it all played out.  I’m sure many businesses

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