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Magic 8 Ball Time

Imagine a world where your television isn't just a screen; it's a gateway to a universe of possibilities. Welcome to the future of Connected TV, a realm where

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SMB Media Consulting

9 for ’19: Digital Marketing Trends for the New Year

We are well into December and 2018 will be gone in the blink of an eye.  By now, many companies have their marketing strategies mapped out for the co

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What You Need to Know About Marketing to Kids This Holiday Season

Here we are again, heading full-throttle into the holiday season.  Though it may not be the most wonderful time of the year for your personal wallet,

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Are you ready for the 2018 holiday season?

The 2018 holiday shopping season is upon us. Walk into any store and you will see decorations, deals, and holiday music already in full swing. It is said

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First Party Data….Is it Really the “Best Stuff?”

It's no secret that 1st party data is the most valuable asset. I am sure we have all heard "data is king!” So why is it that so few actually utilize it? Firs

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PROG IO – In Review

A week after the dust settled, as I review my notes and make new connections from the conference I realized that while our industry has come so far we are stil

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