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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

How to Keep Your Health & Wellness Brand Fit in the New Year?

It’s January, which means you may have to circle your gym parking lot a few times before a spot opens up. And that salad place that you hit up for lunc

Tips to Get Last Minute Shoppers in Your Store

It always happens so quickly, but here we are again, flying into the end of December. With mere days left in the holiday shopping season, what can

Big News For Rubicon & Telaria!

Big news was announced yesterday in the ad tech world. Publicly traded companies Rubicon Project and Telaria announced an agreement to merge in a stock-f

Black Friday/Cyber Week Recap

Just before the kick-off on Thanksgiving, we wrote about the big, bold predictions experts were making about this year’s holiday shopping season. We we

Part 2: Why Should You Care About Direct Reader Revenue?

Part 2 In the first part of this series, “Why should you care about direct reader revenue?”, we looked at the current state of digital advertising

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