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Is it Finally Time for Programmatic?

The digital marketing and advertising age is still relatively young compared to that of traditional linear television. As we keep making more advancements in t

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SMB Media Consulting

What Are Brands Doing to Help During the Coronavirus Pandemic?

First and foremost, I just want to say that I hope everyone out there is staying safe and healthy.  This is a stressful time for all of us in so many differe

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The Effects of Coronavirus on Advertising: Brand Silence

We all know the situation with coronavirus is changing by the day, by the hour even, but it has become clear that it’s effects will continue into the near fu

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How to Keep Your Business Thriving During a Slow Season

Nearly every business has a “slow season.”  Maybe it’s the lazy days of summer.  Maybe it’s the post-holiday slump.  Or,

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Takeaways from the 2019 Holiday Shopping Season

   The 2019 holiday shopping season already seems like a distant memory. But, we promised we’d give you an update on all the facts and figures

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No More Cookies in the Cookie Jar

By now, everyone in the digital advertising industry has heard the news: Cookies are crumbling.   In January, Google announced that is would remov

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