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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

E-commerce Skyrockets in 2020

Back in February 2020 (ah, a simpler time), total US retail sales were steadily chugging up a modest incline. EMarketer had predicted 2.8% growth, w

Upfront Ad Spending to Decrease This Year

The TV upfront events usually dominate the calendars of advertising professionals during the spring months. Naturally, the live presentations, meeti

What Will Back to School Shopping Look Like This Year?

As school and government officials scramble to figure out what the upcoming school year will look like, retailers are scrambling to make the most of the back t

What Will It Take to Get Shoppers Back Into Stores?

Physical, brick-and-mortar stores are in a bad way right now. Although retail shopping is down in general, we have been seeing larger than expected growth i

Will Working From Home Be the New Normal?

As many regions start to lift restrictions in an attempt to return to some kind of normalcy, it still seems that the workplace will never be the sa

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