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Digital Outdoor Advertising: A Bright New Way to Shine

Digital outdoor advertising (DOOH) has taken the advertising world by storm. It's no longer just about static billboards; it's about dynamic, engaging visuals

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SMB Media Consulting

How Big Businesses (Ahem, Amazon) Are Benefitting From The Pandemic

By now, we have all seen which types of businesses are best-suited to surviving the pandemic and which types of businesses are hanging by a thread.  

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Advertising and Marketing Tips for the 2020 Holiday Season

This year’s holiday shopping season will be like no other.  Although many consumers still plan on spending, habits and perspectives have undoubtedl

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Is Black Friday Finally Dead?

The fate of Black Friday is in serious jeopardy.  Historically known as the biggest shopping day of the year, Black Friday was traditionally a day of w

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Retailers Fear Scary Spending Forecasts This Halloween

Retailers are bracing for frightful sales figures this year, as Halloween becomes the latest tradition to be disrupted by COVID-19.             

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Will Amazon Prime Day Perform Better or Worse This Year?

The spending frenzy known as Amazon Prime Day will look a little different this year, but not necessarily in a bad way.  Due to the unprecedented eve

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