Author: Stefanie Beach

Programmatic Demystified

If you are new to programmatic the most confusing part of getting started are all of the acronyms. Here is a quick down and dirty guide to help you navigate th

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Summer Relevance

The summer is quickly approaching and you are panicking on how to stay relevant and not see a drop in performance.  Here are a few quick tactics to put in

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The Millennial Ad Influence

It seems like every client we speak with these days is looking to "target a younger demographic," "appeal to millennials," or "reach young decision makers." Mi

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The Direct to Consumer Craze

The direct-to-consumer (DTC) model isn’t entirely new, but I feel like lately we’ve seen an increasing number of companies like Glossier, Casper, Dollar Sh

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