Author: Stephanie Bariatti

Upfront Ad Spending to Decrease This Year

The TV upfront events usually dominate the calendars of advertising professionals during the spring months.  Naturally, the live presentations, meeti

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What Will Back to School Shopping Look Like This Year?

As school and government officials scramble to figure out what the upcoming school year will look like, retailers are scrambling to make the most of the back t

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What Will It Take to Get Shoppers Back Into Stores?

Physical, brick-and-mortar stores are in a bad way right now.  Although retail shopping is down in general, we have been seeing larger than expected growth i

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Will Working From Home Be the New Normal?

  As many regions start to lift restrictions in an attempt to return to some kind of normalcy, it still seems that the workplace will never be the sa

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