Dive into the evolving landscape of television as we chronicle the journey from linear TV to the streaming revolution and back again. Discover the intriguing shift of streamers adopting linear strategies, and why understanding this complex ecosystem is more essential than ever for both viewers and advertisers alike.

Dive into the transformative world of Alternative TV (Alt-TV) currencies and the groundbreaking Prog-IO system—where the old meets the new in an explosion of innovation. Discover how this dynamic approach is rewriting the rules of advertising and why every marketer should be paying attention.

The sports viewing experiencing is changing with CTV now in the game. What does this mean for the future of live sports? Eddie Wilders breaks it down.

Netflix subscription prices continue ticking up, up, up. But let's be honest... are we really going to stop watching? As Eddie Wilders says, "Netflix is still king of the digital content jungle."