Just before the kick-off on Thanksgiving, we wrote about the big, bold predictions experts were making about this year’s holiday shopping season.  We we

Part 2  In the first part of this series, “Why should you care about direct reader revenue?”, we looked at the current state of digital advertising

Though we’ve yet to celebrate Thanksgiving, I think it’s fair to say that the holiday shopping season is already in full swing.  Retailers were stocki

In our previous blog article, we spoke about the massive amount of ad spending predicted for the 2020 elections.  Experts are guessing that more money wil