The digital media industry, once a seemingly unshakeable force, has been grappling with a wave of layoffs in recent months. But is this a sign of the end of digital advertising as we know it, or simply a necessary adjustment in a rapidly evolving landscape? What are your thoughts?

What will it take to master the digital marketing realm in 2024? Eddie Wilders tells us the top 10 ways to make our mark on the new year.

SMB Media Consulting celebrated a banner year in 2023, and we plan to keep the momentum going in the New Year! Check out Stefanie's plans for 2024.

Thanks to our friends at Thece for sharing this thought-provoking article by their CRO, Ian Owen-Ward. Ian sees the renewed interest in attention as a needed shift in the advertising world. "So attention is back and what a relief. Let’s face it, advertising agencies have based buying on a desk, with all decisions made for the media buyers by their inherent systems, and it desperately needs a major overhaul."