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Now This Is What I Call Streaming… Linear
I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f
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The Dawn of Programmatic Advertising on Twitter
In a bold move to regain some of Twitter's losses, Elon Musk plans to embrace programmatic advertising. In the first of a three-part series, Eddie Wilders fills us in on the social media giant's first foray into programmatic.
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Streaming Services Join Forces in Big Bundles
In an attempt to cut costs and boost subscribers, several streaming services are joining into single apps. Max was launched this week as the new combo of HBO Max and Discovery+, but who will be the next to team up?
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Summer Travel Expected to Take Off in a Big Way
Despite inflation, the summer travel season is going to be a busy one. Digital travel sales are expected to rise over the next few years. What tips can help you create a smart travel marketing strategy?
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Predictions, We’ve Made a Few
Brands are expected to spend big dollars for the 2023 NewFront. Eddie Wilders lets us know where it's all going in his follow up to our previous blog post.
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It’s Time for the NewFronts!
UpFront/NewFront season is upon us! Find out what to expect from Eddie Wilders in Part 1 of a two part series. Check back next week to learn more!
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