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Now This Is What I Call Streaming… Linear

I’ve been following a streaming TV newsletter for as many years as it’s been written. It has spanned the entire history of Netflix, from their transition f

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SMB Media Consulting

Who Wins in a Fight: Shark or Barbie?

In July, Discovery's Shark Week and big-screen Barbie brought a resurgence to linear TV and cinema, respectively. Who was the fiercer competitor?

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SMB Media Consulting

Same Old Strike, Different Tech

The current strike that has crippled Hollywood brings back memories of the 2007-2008 strike. What's the same, what's not and will the outcome be different this time around?

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SMB Media Consulting

Back to School: Pass or Fail?

Will the back to school shopping season be a boon or bust for retailers? It depends on who you ask. Find out who predicts retailers will succeed and who thinks they will fall short.

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SMB Media Consulting

Is a Billion Dollars a Lot?

Even though digital ad spend is still in the billions, it has slowed down in recent years. CTV is strong, but will something else come along to lure advertisers?

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SMB Media Consulting

Prime Day Crushed It

The first day of Prime Day 2023 was the largest sales day ever for Amazon. Where were the best deals and which products sold the most? Will consumers be able to keep up with this level of spending through the rest of the year?

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